Jeff Koon's Vintage Only or a Gummybear to the rescue

As you have read on a side note in one or the other posts of mine…Champagne is what I want, what I love to drink and what makes me happy. My favorite of all times is the Dom Pérignon Rosé Vintage 2003.
I am more about the taste than the look when it comes to a good drink but I get the marketing idea behind a nice gift wrap or packaging. When it comes to driving sales or selling at a higher price point you need to be creative. I get that…
Dom Perignon cooperated with Jeff Koons, as seen in the February 2014 issue of the W magazine, and he was inspired by the Venus - no unfortunately not the Sandro Botticelli one...

… BUT by the Venus of Willendorf.

But where ever you get your inspirations from…

Jeff Koons, one of the most important, influential, popular and controversial artists of our time, reinvented the idea of 'the more the merrier' in collaboration with Dom Pérignon. He created a limited edition of sculpture packaging (or maybe more a 'holder' as Mr Koons calls it) that is so unique and one of a kind - The Balloon Venus.

Each piece of art is handcrafted, made-to-order and with only 650 pieces worldwide (approximately $25.000) something to celebrate the truly special days of the month. Don't you think so!?

BTW - If you are interested in the artist the Whitney Museeum of American Art will have a retrospective June, 27th until October 2014. This exhibition will be his first major museum presentation in New York. It will also be the last exhibition to take place there before the Whitney will move to the Meatpacking in 2015. Check it out - I will!